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PROFESSIONAL RESUME
Belle Miller
Marketing & Design Professional
Download PDF Resume
Education
University of South Florida
B.S. Integrated Public Relations & Advertising • summa cum laude
Minor: Dance
Dec 2025
HONORS & ACTIVITIES
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Kappa Tau Alpha National Honors Society: Top 4 Academic Graduate, Zimmerman School
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VP of Communications, Women in Pre-Law Society
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Member, Student Dance Organization
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Debate Innovation Student Organization
Professional Experience
Junior Marketing Manager
Dogo App
Dec 2024 – Present
Berlin, Germany (Remote)
Social Media Marketing Intern
Aug 2024 – Dec 2024
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Engagement Growth: Managed Instagram and TikTok accounts with daily content deployment; maintained <24h response times to drive interaction
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Performance Analysis: Audited organic marketing data to optimize content strategies and accelerate community growth
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High-Yield Performance: Solo-managed end-to-end influencer partnerships achieving elite returns, with top-performing campaigns reaching 519.34% and 218.31% ROAS
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Social Media Turnaround: Resuscitated stagnant accounts with zero initial engagement, scaling organic following from 39k to 54k (+38%)
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Viral Content Production: Independently filmed and produced multiple organic videos peaking at 1.6M and 1.3M views, transforming the brand into a high-interaction hub
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Full Funnel Management Influencer Ownership: Managed the full campaign lifecycle independently, including sourcing, contract negotiations, creative briefings, and performance auditing (CPM/ROAS)
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Campaign Optimization: Audited CPM and ROI metrics to reallocate spend toward high-converting creators, maintaining a portfolio average significantly above industry benchmarks
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Creative Direction: Lead the production of social assets designed for user acquisition; collaborated with cross-functional teams to deliver innovative campaign concepts
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Strategy & Analytics: Refined audience targeting through deep-dive research and edited app copy to ensure brand consistency and clarity
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Operations: Oversee daily social media management and community engagement to foster active user participation
Marketing & Design Specialist
Peirano Family Foundation
May 2025 – Present
Tampa, Florida (Hybrid)
Social Media Marketing Intern
Nov 2024 – May 2025
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Growth Initiatives: Executed digital marketing communications focused on organic reach and brand positioning
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Competitive Analysis: Conducted market research to refine brand voice and improve social media engagement metrics
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Web Leadership: Leading website redesign (Wix) and news blog management to improve user experience and community outreach
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Brand Assets: Design digital and physical marketing collateral, including social graphics, campaign assets, and printed materials
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Strategic Planning: Collaborate with board members to execute marketing initiatives that increase foundation visibility
Digital Communication Intern
Florence University of the Arts
May 2025 – Jun 2025
Florence, Italy (On-site)
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Global Media Production: Produced high-retention reels and short-form video content for international platforms (FUA, AUF, Palazzi Community Center)
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Event Documentation: Captured live photography and produced promotional videos for major cultural and community events
Website Designer
Palmetto Beach Line Handlers
Feb 2025 – May 2025
Tampa, Florida (Hybrid)
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Digital Infrastructure: Executed a full UX/UI corporate website redesign and launched a news blog to drive organic traffic
Graphic Designer
Florida Port Services
Jan 2025 – Apr 2025
Tampa, Florida (Hybrid)
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Visual Identity: Developed a new corporate logo and modernized visual brand assets for digital and print
Marketing Intern
Sweet Fish Media
Nov 2024 – Mar 2025
Winter Garden, Florida (Hybrid)
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Strategic Support: Contributed fresh perspectives and ideas to support overall marketing and business growth initiatives
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Market Research: Assisted with research to identify industry trends and refine content strategies
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Media Production: Supported production efforts at the "Creator House"
Marketing Intern
Select Structural Engineering
Jul 2024 – Sep 2024
Cedar Rapids, Iowa (On-site)
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Website & Resume Updates: Worked with the business manager to update the company website and internal project resumes
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Brand Standardization: Designed a comprehensive new design guide (Adobe InDesign) and refreshed the company logo (Adobe Illustrator)
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Technical Content: Produced structural project showcases via Adobe Premiere Pro
Dynamic Marketing and Design professional with extensive experience in influencer management, content creation, and brand strategy. Proven track record in driving user acquisition and engagement through data-driven campaigns and high-quality visual storytelling across digital platforms.
Professional Summary
Skills & Certifications
Creative & UX
Design & Creative Tools
Analytics & Performance
Digital Marketing & Growth
Analytics & Tech Stack
Certifications
Google Analytics (GA4 Certified)
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